Law Farm; O’Reilly Stevens Bovey Lawyers & Little Piggy Bottoms

Yesterday’s porkbelly reminded us of something we wrote a few months ago …

The image of a pig’s rectum probably isn’t what most corporate Australian firms would consider an appropriate emblem to attract business to the firm through internet marketing campaigns. People already associate pigs with dirt and grime, so if you went looking for a lawyer and instead hit a website with a pig’s anus staring at you (yes, the actual ring!), you might think there is a better qualified individual on the market to assist you with your legal issues.

daunting pork

But this hasn’t stopped the marketing gurus at O’Reilly Stevens Bovey Lawyers – a boutique outfit operating out of a sty Cairns – from proudly placing a picture of a pig’s backside, tail up, on its firm’s website homepage.

Prefatory words appear at the top of the picture, rhetorically asking:

So you don’t think you need legal advice…

Then viewers are directed to the piglet’s bottom.

A labradore, with a newspaper in its mouth, also appears on another of the firm’s webpages, as does a brace of ducks. You might find yourself asking:

What on earth does a dog, a duck and a pig’s arse have to do with legal advice?

WE DONT KNOW.

We thought it was strange that the farm firm would use the buzz words “Real people, real solutions”, yet use images of animals across its website.

Is someone telling pork pies? We invite you to ham-it-up in the comments to this post with your views.

Here are the thoughts of the anonymous spy who snorted tipped us off to the site (excellent work – your comments and the site had us rolling in the mud with laughter!):

Ok so this isn’t really news but some things just need to gain wider attention. I was looking through the criminal law specialists in Queensland today and I came across a guy called Stephen O’Reilly. For all I know Stephen is a normal guy and a great lawyer but surely questions need to be asked when an individual is a principal of a firm who puts together a website such as this…. http://www.osblawyers.com. Initially I thought I’d entered a typo and stumbled across some sort of farm porn (not for the first time admittedly) but, no, it’s true. The boys at OBS (and I’m not talking about the Order of St Benedict) decided that this was a suitable image for their homepage.

We thought the pig’s arse comedy (if that’s what it is) went particularly well with the firm’s “Estate Planning” webpage, on which the following is written:

It’s easy to put off thinking about the unpleasant topics of dying or becoming incapable of managing your own affairs…the staff at O’Reilly Stevens Bovey have the understanding to assist in the administration of deceased estates…we endeavour to make this often daunting task as easy as possible during your difficult time.

Yes a BLT would make this all, well, just a little less “daunting”! Perhaps we could have the labradore transport the Will to the office for safekeeping?

Send the Firm Spy your news and views!